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How Much Does a UK Virtual Assistant Cost?

How Much Does a UK Virtual Assistant Cost?

Wednesday, January 7, 2026

UK virtual assistants charge £35-£40/hour. Businesses save 40-60% vs full-time employees while gaining 13-15 hours weekly.

Let's get straight to the numbers.

UK Virtual Assistant Pricing

Experience LevelHourly Rate
Entry-level£15-£25
Mid-level (5+ years)£25-£35
Executive-level (10+ years)£35-£50+

Calm VA: £35 per hour (30+ years executive experience supporting CEOs and Royal Navy officers)

The Real Cost Comparison

Full-Time PA Annual Cost:

  • Salary: £25,000-£35,000
  • Employer NI: +£3,500-£4,800
  • Pension, equipment, office space: +£5,000-£8,000
  • Total: £35,000-£50,000+

Virtual Assistant (20 hours/week):

  • 20 hours × £35 × 52 weeks = £36,400
  • No additional costs6
  • Immediate productivity
  • Saving: £10,000-£20,000+

What You Actually Get

For 20 hours monthly, an experienced VA handles:

  • Email and diary management
  • Meeting prep and follow-ups
  • Invoice processing
  • Document organisation
  • Project coordination

Result: You reclaim 15+ hours for strategic work.

Why 2024 Changed Everything

After the Autumn Budget, employment costs rose 10-15%. Result: 52% more UK businesses now choose VAs over full-time staff.

When Does It Make Sense?

You're ready when:

  • Your time is worth £50+ per hour
  • You're spending 10+ hours weekly on admin
  • You're turning down work due to capacity
  • You want flexibility, not fixed overhead

The ROI Maths

If you bill at £100/hour:

  • VA cost: 20 hours = £700
  • Your time freed: 15 hours = £1,500 value
  • Net monthly gain: £800

"I tried offshore VAs at £8/hour. After three months of miscommunication, I switched to a UK VA. Yes, it's more per hour, but I spend zero time managing her. Best decision I made."  - Tom, Recruitment Agency Owner

Your Next Step

Stop doing £15/hour work when you bill at £100+.

👉 Book your free 30-minute clarity call – Let's discuss what's draining your time and whether we're the right fit.

Based in Lincolnshire | 30+ years experience | Fully insured & ICO registered

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